BANK FAILURES AND PRIVATE MONEY – A LESSON FOR REAL ESTATE INVESTORS
What we are going through – right now – is an economic revolution where there is going to be the greatest redistribution of wealth that we’ve seen in the last 100 years. The greed of banks have really made a mess of things.
While credit from banks have dried up, there’s a whole population of private money investors that are looking for opportunities to invest their money. And even now—especially now, real estate can generate extraordinary returns for the real estate investor and their private lenders.
Why? Because buyers with cash from private lenders can literally name their price. This means getting deep discounts of only 20% to 40% of market value. And a prices like those, investors can still sell at a discount to homeowners and still make hefty profits.
Wouldn’t it be tremendous, if you could get in on the secrets of borrowing private money? I’m talking about friends, family, private money funds, and angel investors.
What’s In It For Me?
The first key ting you have to address is WIIFM (which is not a radio station) it is an acronym that stands for “What’s In It For Me”. That’s right- private individuals just like the banks are motivated by the greed factor.
So “What’s In It For Me” is really the question on which rests your private money borrowing success.
Since this is the first thing on a potential investor’s mind, wouldn’t it make sense to start the conversation by telling them?
How much you offer really rides on the kind of private lenders you are presenting to, and what expectations they bring to the table. For friends and family – their expectations are based on CDs or the stock market. So for friends and family consider offering a 10% or higher returns.
On the other hand, for private lenders of high net worth (like angel investors), they regularly look for investments with much higher returns. To be at all interested, they would expect returns of 15% or higher.
Wouldn’t it be great, if you could borrow the money with no interest, no payments?
Then consider offering instead of interest, an equity—a percent of the profits. And if the private lender does want regular payments, you can use mixed funding.
Make the interest payment low enough to still get some cash flow from the property, and supplement the return to the investor by adding what’s called an “equity kicker “ i.e., offering a percent of the profit to the investor to increase his yield.
Real Estate investors who would like to learn more about working with private lenders and creating a financing plan can take advantage of a new resource I’ve created called the INVESTOR WEALTH NETWORK . In it I give my personal tips tricks and techniques for funding your real estate deals, with particular emphasis on finding, preparing for, and presenting to private money lenders and other high net worth invdividuals and funds.














Comments(1)
Richard Odessey has been investing in Real Estate since 1999 and have bought, managed and sold over $5MM in assets over that time period. He has created a national network of RE investors that are a source of continual on-the-ground intelligence. Richard has also developed unique and proprietary tools to zero in on only high profit-low risk transactions.


