What Private Lender’s Want
Wouldn’t it be great to have individuals you could call at a moment’s notice and borrow $100,000 or more! Many successful investors are enjoying this situation. What’s their secret? Basically, it’s simple–just give these people what they want.
So, put yourself in their shoes, and think about how they would respond to you. Here’s a key pointer to keep in mind: WIIFM - no, it’s not a radio station. It’s an acronym that stands for:
“What’s In It For Me?”
So, when you talk to these people, before you describe your deal or how great you are, tell them what they’re going to get. “Hey, John, how would you like to get a 10% rate of return on your money, no matter what happens in the stock market…”
Now, you got their attention!
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Richard Odessey has been investing in Real Estate since 1999 and have bought, managed and sold over $5MM in assets over that time period. He has created a national network of RE investors that are a source of continual on-the-ground intelligence. Richard has also developed unique and proprietary tools to zero in on only high profit-low risk transactions.


