How to Get Private Lenders & Lines of Credit to Fund Your Business

Even if you’re just starting out in real estate investing, building a group of private lenders and other funding sources for your real estate deals is absolutely critical to your success. 

Oh, yeah, I know all about getting “free” houses from owners that will give up their house “subject-to” the current mortgages or are willing to owner finance the sale.  However, beware because acquiring these properties is usually Not Cost Free!

There are holding costs (the mortgage, utilities, maintenance, etc.) until you get tenant or a buyer.  There may be some repairs, back payments, etc. that you’ll need to deal with.  In any case - promise yourself that the money is not going to come out of your pocket!

So, it’s time to start building your property funding program.  There are 10 basic ways to do this.  I’m only going to talk about one (the rest you can get in my”Show Me the Money” training manual at www.privatelendingguide.com).

Let’s talk about one important way: Private Lenders.  These are individuals with IRA money or significant investment capital who are willing to lend you thousands of dollars for a great rate of return and some assurance they’re going to be paid back. 

The easiest place to start is with your own family and your friends.  Next post, I’ll talk about how even beginners can raise hundreds of thousands in capital!

Posted to Friends & Family, Private Lending
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Anybody that’s been awake for the past 8 months knows that the public perception of the real estate market has taken a dive.  Now, it’s true that single family home prices in many parts of the country have leveled off or declined in value.  However, this is just part of the real estate market cycle. 

In fact, if you believe that to make money, you should “buy low” and “sell high”, now is definitely the time to buy.  The public of course believes just the opposite.  They’re holding their money in savings accounts or CD’s or worse, believing their stock broker or financial advisor can figure how to make money in a chaotic and unproductive stock market.

The challenge for the real estate investor is to show people with IRA’s and other investment capital the real estate right now is really the ideal investment.  To do so, you have to be prepared to address their fears and concern about losing money.  If you are flipping or rehabing and selling, you have to make convincing arguments about why you can sell for a profit while their is a glut of homes on the market and others are losing their shirts.

Prepare yourself with the facts of your market, and listen to the concerns of your potential investors.   Put yourself in the position of offering a sound financial alternative to their current investment situation.

By the way, if you want to know how to fund every deal you do, I’ve created the absolute best and most comprehensive funding manual you will ever see called “Show Me the Money“.  It contains step by step instructions on how to get money from private lenders, high net worth individuals, lines of credit, financial institutions, buyers, sellers, notes, and much, much more.   And, it’s a ridiculously low investment (for now!).  Click here and Get in NOW.

Posted to Friends & Family, High Net Worth Lenders, Million Dollar Slush Fund, Private Lending
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I read an article where Donald Trump was quoted as saying:

“The problem that I see with the United States is that we’re no longer respected, we really aren’t,” lamented Trump, pointing out that there is plenty of blame to go around, starting with the political leadership. “I think that [perception] can be changed. We have the greatest people, the greatest businesses”

Now, Trump may be correct about less foreign investment in US real estate, but it’s not because we’re “no longer respected”.  That’s complete crap.  Whether we are respected or not, is not what determines how an investor invests.  It really has to do with Poor Marketing.  Now, the US government is certainly to blame for part of it.

For the rest, if you want to sell your property, you have to market.  And in a time of tight credit, you have to market harder.  That means understanding in detail  your target market.  And then with laser like accuracy, inundating that group with super-effective marketing campaigns.

So, stop worrying about what everyone else is doing or thinking.  Focus on increasing the power of your marketing.

Posted to Commercial Lending, Institutional Lending, Marketing in Real Estate
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There are 2 key things you must remember when dealing with private lenders:

1) Never come from “needing the money”–always present as investment opportunity

2) Be ever patient and never give up.

You will have the experience of a person telling you they’d love to invest, but when it comes to actually writing the check… well, something always seems to come up, and you find yourself talking more and more to the voicemail.

“Why this is?” as my 2 yr old granddaughter would say.  Well, there is still some lingering doubt about committing the money.  Or, now is just not the right time for the individual.

Here’s how patience wins:

1) lingering doubt - the more you communicate–voicemail and email, you start becoming familiar.  (Why would he still be asking me, if it wasn’t a good investment).

2) right time - you’ll be there when time becomes right.  That could be tomorrow or a year from now.  If you’re no longer communicating you’ll miss out.

Bottomline - hang in there.  The first one’s the hardest.

By the way, my comprehensive funding manual called “Show Me the Money” has step by step instructions for raising money from private lenders, high net worth individuals, lines of credit, financial institutions, buyers, sellers, notes, and much, much more.   And, it’s a ridiculously low investment (for now!).  Click here and Get in NOW.

Posted to Angel Investors, Friends & Family, High Net Worth Lenders, Million Dollar Slush Fund, Private Lending
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Developing sustainable energy sources and reduction of greenhouse gases is a laudable goal that many share with the “green movement”.  Now, whenever trends become popular, marketers jump on the bandwagon to try to profit from it.  The latest addition to this trend is “green loans”.

Some banks (mostly community banks), and some larger institutional lenders are making noises about funding “green” commercial developments. What does this mean, aside from the press it’s designed to generate for the bank.

The answer is –not much.  If you and your project doesn’t qualify with the current restrictive criteria–credit, cash, debt coverage ratio, etc, no amount of green is going to help you get funded.  Now if you’re a A type borrower, going green may get you a marginally reduced interest rate.

Is it worth it?  Well remember, going green will help the environment and may marginally reduce operating costs, but the building cost is definitely going to be higher.  Are the green bank going to loan you more money?  Not one penny more than the underwriter’s LTV dictates.  And will appraisers recognize an increased value in a green development–nope.  Nobody’s changed the appraisal standards to bump the value of green construction. 

So if you’re looking for an edge, build green if it will help you sell or rent your property.  But don’t hold your breath for the banks to come running to help. 

By the way, if you want to know how to fund every deal you do, I’ve created the absolute best and most comprehensive funding manual you will ever see called “Show Me the Money“.  It contains step by step instructions on how to get money from private lenders, high net worth individuals, lines of credit, financial institutions, buyers, sellers, notes, and much, much more.   And, it’s a ridiculously low investment (for now!).  Click here and Get in NOW.

Posted to Commercial Lending, Institutional Lending
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Wouldn’t it be great to have individuals you could call at a moment’s notice and borrow $100,000 or more!  Many successful investors are enjoying this situation.  What’s their secret?  Basically, it’s simple–just give these people what they want.

So, put yourself in their shoes, and think about how they would respond to you.  Here’s a key pointer to keep in mind: WIIFM - no, it’s not a radio station.  It’s an acronym that stands for:

“What’s In It For Me?”

So, when you talk to these people, before you describe your deal or how great you are, tell them what they’re going to get.  “Hey, John, how would you like to get a 10% rate of return on your money, no matter what happens in the stock market…”

Now, you got their attention!

By the way, if you want to know how to fund every deal you do, I’ve created the absolute best and most comprehensive funding manual you will ever see called “Show Me the Money“.  It contains step by step instructions on how to get money from private lenders, high net worth individuals, lines of credit, financial institutions, buyers, sellers, notes, and much, much more.   And, it’s a ridiculously low investment (for now!).  Click here and Get in NOW.

Posted to Friends & Family, Private Lending
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The media has been bombarding us about the “mortgage meltdown” or the credit crisis, and banks have been wringing their hands and denying investors credit because of the terrible situation–Hypocrites!  It’s the institutional lenders that caused the credit crisis by handing out adjustable rate mortgages (ARM’s) like kids in a candy store.

What they did was actually quite clever–they exploited a loophole in their own underwriting rules.  You see, one of the key factors about whether a borrower will qualify for a loan is whether their income is sufficient to pay the mortgage they will be taking on.  Now, with ARM’s the initial mortgage payment for the first 6 months, 1year or longer, is very low.  It’s the teaser rate.  This is the rate the underwriters used to qualify applicants.  There were situations where a buyer earnign $30K could qualify to buy a $500,000 home!

However, when those rates readjusted to some base rate (prime, libor) + 5 to 10 points, the payments skyrocketed, often to many times the monthly payment.  For most, it was “game over”.  Foreclosures and bankruptcies ballooned to the full-fledged “Foreclosurethon” we have today.

Now the banks have “tightened” their lending requirements to show how concerned they are.  My prediction is that this will last for about a year.  Then, there will be some new scheme, because unless lenders lend, they can’t make money.

By the way, if you want to know how to fund every deal you do, I’ve created the absolute best and most comprehensive funding manual you will ever see called “Show Me the Money“.  It contains step by step instructions on how to get money from private lenders, high net worth individuals, lines of credit, financial institutions, buyers, sellers, notes, and much, much more.   And, it’s a ridiculously low investment (for now!).  Click here and Get in NOW.

Posted to Commercial Lending, Institutional Lending
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Years ago Robert Allen introduced the concept of “nothing down”, meaning being able to acquire property without any cash out of your pocket for the purchase.  For real estate investors today, these deals take the form of taking over a homeowner’s property “subject to” meaning that you the buyer gets a deed to the house, and only has to pay the former owner’s mortgage to avoid foreclosure.  There are also seller financing deals where the seller creates a note which obligates to the buyer to certain payment terms.

Both these strategies can work well…If it’s a good deal.  I mean that there is often a fine line between taking over someone’s property, and taking over someone’s problem.  Some of the problem’s the unwary investor can encounter are:

1. additional liens that the seller didn’t reveal

2. mortgage arrearages the buyer will have to satisfy

3. repairs and operating expenses.  And these repairs can be a lot more than the buyer counted on.

4. back taxes and unpaid utility bills

5. Not being able to rent the unit for enough to create a positive cashflow.

6. no financial “safety net” if things don’t work out as planned (holding the property without a tenant, eviction costs, etc.)

Bottomline - don’t be suckered into getting a “free” house, because it can seriously drain your finances unless you’ve done your homework and have done the math.  How do I know this??  This is why I developed my Expert Deal Evaluation Tool.  It’s an expert system that will tell you to the penny your projected costs, profit, cashflow, and quantify the risks so that you can always choose the best deal and terms.  Click here to get it now.

Posted to Nothing Down, Seller Financing
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